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PWC Entertainment & Media Outlook
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News & Opinion·
01/05
News & Opinion

PwC Entertainment and Media Outlook Shows Digital Growth Concentrating with Global Platforms

The largest share of new advertising revenue is flowing to global platforms that control audience data and measurement tools. This shift creates growing pressure on regional radio, print media and independent journalism across the continent.

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Business School - Building Your Business Step by StepBusiness School

Business School - A Sales System That Survives the Founder Leaving the Room

Hiring a salesperson and then sitting on every quote because you do not trust the floor. Or letting the salesperson close the month with a discount you only hear about when the invoice is already out. Both keep you in the room. A full pipeline of names with no dates is the same mistake in a spreadsheet. Activity is not a system. A quote that holds the floor when you are not there is a system.

Greg Stewart·
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