Westcon-Comstor launches virtual digital industry event for channel

South Africa-based value-added distributor (VAD) Westcon-Comstor Sub-Saharan Africa, has announced the launch of ‘Imagine Africa’, a virtual summit for technology-focused end-users, IT resellers and integrators.

Expected to be the largest distributor-led event of its kind in Africa, attendees can enjoy global keynote speakers, breakaway sessions and a host of interactive digital experiences.

“Our world is forever changed. But our industry can’t stop and more than ever we are being called on as providers of ICT solutions, to help map what the future of business will look like post the COVID-19 pandemic,” said Rakesh Parbhoo, CEO, Westcon-Comstor Sub-Sharan Africa.

Parbhoo said Westcon-Comstor continues to develop and drive a digital-first strategy, something the company has extended into every aspect of its customer experiences, including events.

Parbhoo explained that the no limitations with geographical boundaries allows the company to present an interactive, engaging virtual space where IT vendors and industry experts from across the globe will present an exciting and comprehensive agenda.

“Participants will gain insights from leading experts in product, industry, business and market trends, and benefit from a selection of breakout sessions on offer,’’ he said.

Imagine Africa will also provide insights into the latest technologies and needle mover trends from vendor partners including Check Point, Cisco, Microsoft, NetApp, Ruckus, Trend Micro, Zebra,

Attendees will also be able to enjoy interactive virtual networking spaces where they can book a coffee chat session, participate in live polls, online competitions and access content on-demand. Special guest keynote presenter, Larry Soffer, well-known mentalist and magician will join to entertain attendees with a magical virtual show.