While many businesses understand the importance of public relations to ensure their brand is positioned correctly with their target audience, some become impatient and demand leads. This has frustrated many…
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In a significant ruling, the tribunal has mandated Multichoice Nigeria to provide one-month free subscriptions on its DStv and GOtv services for Nigerian customers. On April 24, Multichoice Nigeria announced…
MTN Group, a leading telecommunications company, has announced a groundbreaking partnership with M&C Saatchi Abel and Group of Companies, a prominent pan-African marketing services firm. Effective from January 1, 2025,…
In the world of marketing, reaching the right audience has always been a top priority. According to the Strategy and Integrated Campaigns Lead, Kaibe Mollo, it is important for brands…
In today’s digital age, staying connected with your audience is more important than ever. Mbali Sibeko who is an expert in digital marketing, emphasizes the significance of social listening as…
“Virtual reality is revolutionizing the way we experience technology. Virtual reality has the potential to impact various other industries such as architecture, tourism, and even therapy. As the technology continues…
In the fast-paced world of technology, voice assistants are becoming increasingly popular. Khutso Phahladira, who is an expert in the field, predicts that in 2024, optimizing for voice search will…
As artificial intelligence (AI) continues to reshape and change the creative landscape, the conversation surrounding legal copyright issues has taken centre stage. Agencies and clients alike are grappling with the…
Jarred Cinman and Diane Wilson, who are long-time work partners and co-CEOs of VMLY&R for the past five years, have assumed new roles as CEO of VML South Africa and…
Meta, formerly known as Facebook, is forging ahead with its mission to expand the accessibility of its generative AI-powered products to a broader user base. In addition to testing its…
