Amazon has renamed its satellite internet initiative from Project Kuiper to Amazon Leo, focusing on low-Earth orbit (LEO) satellites.. “Project Kuiper was a code name inspired by the Kuiper Belt, a ring of distant asteroids,” said CEO Rajeev Badyal. “‘Amazon Leo’ refers to the LEO satellite constellation that powers our network and delivers high-speed connectivity.” The new name clarifies the project’s purpose and positions Amazon as a serious player in the satellite internet market.
Bringing Connectivity to Remote Areas
Amazon Leo recently partnered with US-based radio equipment firm Vanu to build cell towers in isolated parts of Southern Africa. The towers integrate with Amazon’s LEO satellites and local mobile networks to provide reliable broadband where traditional infrastructure is scarce. This setup connects communities that have struggled with slow or inconsistent internet access, opening new opportunities for education, business, and communication.
Starlink’s Entry Faces Hurdles
Starlink’s expansion into South Africa has hit regulatory roadblocks. The company is lobbying the communications regulator Icasa to approve equity equivalent investment programmes (EEIPs). EEIPs would let Starlink meet local ownership requirements without giving up 30% of equity. The company has said it will not invest heavily in South Africa until EEIPs go into effect, delaying its market entry.
The rivalry between Amazon Leo and Starlink shows just how strong the demand for satellite internet is across Africa. Millions of people still struggle with unreliable connections, and these projects could bring much-needed access to schools, businesses, and communities in remote areas.
Read more about Starlink HERE
