As the financial impact of COVID-19 forces many companies to reconsider their approach to pursuing digital transformation, Aruba, a Hewlett Packard Enterprise company, has launched a new programme to help channel partners offer a managed service alternative to implementing IT network solutions.
The new Aruba Managed Services Provider Programme enables partners to quickly evolve their network as-a-service (NaaS) practice with Aruba’s robust cloud-managed network solution for superior service and customer experience.
Available from May 1, 2020 the scheme targets channel companies with an existing MSP delivery model including service providers, VARs with established MSP practices, or systems integrators (SIs) offering managed IT services. Additional benefits include access to upfront discounts established by Aruba’s distribution partners, use of the program logo, training, enablement and Go-To-Market assistance from a dedicated team of MSP experts, a fully stocked partner resource portal, and the option to team with Aruba End User Sales.
Sherifa Hady, channel sales director, Aruba EMEA, said: “There is an ongoing trend in IT towards subscription-based models enabling customers to move costs from CAPEX to OPEX. With the launch of Aruba Edge Services Platform, our partners will be able to leverage Aruba’s market leading technology to build their own solutions whilst differentiating their proposition in the market.”
The programme also offers flexible financing and support options via HPE’s Financial Services, which recently rolled out a number of payment relief initiatives and $2bn in financial aid for partners and customers impacted by the pandemic. Hady added that many customers are looking to digital transformation to accelerate their business recovery but are finding themselves unable to get things moving due to cashflow and time constraints. “In light of this, managed services are going to become more important than ever,” Hady explained. “In order to support this immediate need and reflect the long-term evolution of customer consumption models, resellers need to act now. We believe that together, Aruba and our partners can continue to scale our businesses for success.”
