OPPO launches Reno3 series smartphone in MEA


Smartphone maker OPPO, has launched the Reno3 series in the Middle East and Africa (MEA).

The latest device has a 64MP zoom camera with 20x digital zoom, ultra steady video 2.0, 44MP dual front camera with ultra night selfie mode.

In addition with OPPO’s latest ColorOS 7 based on Android 10, the Reno3 Pro is set to empower users to capture clear images under any life scenario.

Ethan Xue, president, OPPO MEA, said: “We are extremely excited to bring Reno3 series to the Middle East market. It is the latest masterpiece of our much-loved Reno range. Many cutting-edge imaging technologies and design techniques are perfectly fitted into the Reno3 series, making it a highly competitive and trendy photography smartphone.”

Xue added: “We are confident that Reno3 series will carry on the Reno legacy by providing its users with a holistic experience, further strengthening our regional market presence, and redefining the way trend-setting elites leverage new-age technology on their smartphones.”

The Reno3 features MediaTek’s latest chip in the Helio P Series.

“The OPPO Reno 3 Pro is powered by MediaTek’s Helio P95, our newest Helio chipset with our most powerful AI processing engine for 4G smartphones,” said Dr Yenchi Lee, assistant general manager of MediaTek’s wireless business unit. “It delivers unique photography experiences with an array of AI-camera features including enhanced portrait photography, fast, secure facial recognition and full-body movement tracking.”

Lee added that for mobile gamers, MediaTek Helio P95 also includes MediaTek HyperEngine gaming technology, for fast, fluid graphics and responsive, uninterrupted gameplay. “With our technology and OPPO’s innovative devices, we create premium smartphone features and experience consumers expect,” he said.

The markets OPPO has presence in MEA include Egypt, Algeria, Tunisia, Morocco, UAE, Saudi Arabia, Oman, Kuwait, Bahrain, Kenya, Nigeria and the Levant region.

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