Sony and Honda has just revealed its brand new EV concept vehicle, developed as a partnership called Sony Honda Mobility. The new AFEELA, is a new generation of vehicle mobility that is packed with tech and AI based intelligence.
It’s a whole new concept built around personal preferences, that learns your habits, and evolves alongside you as you drive or let it drive for you.
Tech Tech Everywhere!
The entertainment driving and communication tech incorporated into the futuristic vehicle is astounding, providing Innovative Advanced driver assistance or ADAS, and a superior entertainment space.
Honda believes the advances they have introduced, will reinvent the whole mobility experience via elevated emotional and seamless experiences into what it calls Intelligent Mobility.
Their big advance has been in the advanced computing performance with an intelligent AI agent that provides complete driver assistance in all aspects of driving.
Colossal Computational Power
The AFEELA is equipped with a Qualcomm developed Snapdragon Ride, processing unit boasting one of the most advanced intelligent mobility systems with up to 800 TOPS of processing power.
AFEELA delivers level 2/2+ driving assistance across a vast array of driving conditions. The system will allow for future autonomous driving and will be able to be upgraded to this level.
There are two AFEELA models being launched: the AFEELA 1 Signature model that is set to be available for sale in the USA by mid-2026 and anticipated to retail at a price of $103,000 and the AFEELA 1 Origin that will retail for around $89,000, and will be available from mid-2027
AFEELA FEATURES:
Media Bar on the vehicle’s front grill section
In a throwback to the 80’s hit TV series Knight Rider, The AFEELA has a high visual Media Bar or information display screen, built into the vehicle’s front grill section, that provides a somewhat gimmicky but fun and interesting addition to the futuristic design that provides for interactive communication with people outside the vehicle. A bit of a throwback to the 80’s hit show Knight Rider.
AFEELA Personal Agent
The AI driven personal agent that is set to create a completely personalised mobility experience from sound and entertainment to driving style and noise reduction technology. The tech is intended to get to know the driver ‘s personality and to tailor a driving experience to suit it’
AFEELA Intelligent Drive
Utilising multiple sensors and Ai, AFEELA will provide advanced driving support and assistance to the driver, dramatically improving safety and security in various situations and driving conditions.
AFEELA Mobile device controls
The AFEELA mobile App provides real-time access to vehicle status and remote control capabilities and allows for remote control of the vehicle functions from your mobile phone. Drivers will be able to access things such as cabin temperature and activate heating or cooling to provide comfort of temperature once in the vehicle.