
The goal of the competition is to encourage developers to pioneer the field of in-car gaming and tap into the potential of the global game developer community.
Both companies are promoting the competition at the Game Developer Conference in San Francisco from March 20-24, 2023.
Interested developers can submit their game concepts via the official competition website until June 8th, 2023.
The top four concepts will each receive 5,000 euros for the development of a prototype. If the prototype shows promise, AirConsole will fund the full development of the game to be included on the AirConsole platform.
The winning developers will also be invited to see the result in action at BMW Group headquarters in Munich.
Stefan Butz, Vice President of BMW Group Development for Entertainment and Apps, believes that this competition is an excellent opportunity for developers to work with AirConsole to create engaging gaming experiences specifically designed for vehicles.
He aims to provide a first-class entertainment experience for BMW customers, and he believes that gaming is all about joy.
According to Antti Makkonen, Director of Games at AirConsole, gaming in the car is happening, as evidenced by the automotive industry at CES.
However, game makers must create games specifically designed for in-car use cases, rather than simply porting games to cars.
Using phones as controllers inside the car makes the gaming experience accessible and fun for everyone, especially considering that not everyone owns a game controller, and playing directly on the car touch screen tires one’s arm quickly.
BMW Group selected nDream, the company behind AirConsole, as its partner to bring casual gaming to cars through the BMW Startup Garage program.
In conclusion, the BMW Group and AirConsole are launching a competition to encourage developers to pioneer the field of in-car gaming.
The competition provides an opportunity for developers to create engaging gaming experiences specifically designed for vehicles.
The top four concepts will receive 5,000 euros each for the development of a prototype, and the winning developers will also be invited to see the result in action at BMW Group headquarters in Munich.
The use of phones as controllers inside the car makes the gaming experience accessible and fun for everyone, and BMW Group has partnered with nDream, the company behind AirConsole, to bring casual gaming to cars through the BMW Startup Garage program.